|
Princess Maha Chakri Sirindhorn Anthropology Centre
Ethnic Groups Research Database |
|
Record |
|
 |
Subject |
Muslim, language, radio broadcast, Bangkok |
Author |
Seksan Phromphitak |
Title |
Needs and Satisfaction with Thai Muslim Radio Broadcast of Muslim Thais in Bangkok |
Document Type |
Thesis |
Original Language of Text |
- |
Ethnic Identity |
Malayu, Ore Nayu, Malayu Muslim, Muslim Malayu,
|
Language and Linguistic Affiliations |
Not specified. |
Location of
Documents |
SirindhornAnthropolgy CenterLibrary |
Total Pages |
150 |
Year |
1998 |
Source |
Department of Mass Communication, Facultry of Graduate Studies, Chulalongkorn University |
Abstract |
The sample group required the detailed information regarding Muslim Thai society and on Islamic teachings at a high level (46.3% and 45.9% respectively). For the program presentations, a comprehensive discussion was needed at a high level (48.5%). For broadcast time, the broadcast was desired to be on a daily basis (55%) from 04.00 to 07.00 hours (37.3%). For broadcast frequency, the programs should be broadcast daily (56.1%). For broadcasters, they were required to have interesting presentation strategies and to speak Thai and Arabic correctly (100%). For their satisfaction, the sample group was satisfied with the program contents, dates and times of the broadcast and broadcasters at a high level (41.7%, 44.7% and 37.6% respectively). For program presentations and broadcast frequencies, their satisfaction was at a moderate level (43.3% and 36.2% respectively).
|
|
|