It was found from the study that most of the housewives were uneducated, in an age range of 25 to 44 years and with an annual family income of 5,001 to 10,000 baht. The factors related to healthcare behavior of the housewives included living conditions, family and social systems, and the health service system. Regarding their living conditions, they lacked a correct waste management method and rain water containers. Most drank water from streams without boiling. As regards family and social systems, there tended to be more nuclear families and inter and intra-family relationships were good. As for health and the health service system, it is found that the housewives regarded being healthy as important and were exposed to health-related information. However, there were misconceptions about health experiences. For instance, they believed that those who had experienced sickness would take better care of themselves than those who had not. Painkillers could cure and prevent sickness. Most housewives had congenital diseases, such as stomach ulcers, joint pains, and bone and kidney diseases due probably to daily life activities, occupation and side effects from taking unnecessary painkillers. Most depended on modern medicine as their first choice while they depended less on alternative medicine. The main problem for their healthcare was insufficient income. What they needed from the state and hospitals were assistance on healthcare expenditure, knowledge and advice on healthcare, and mobile medical units. The findings from this investigation were in line with the belief that when an individual knew the risk of sickness, he/she would be cooperative and take preventive actions by taking good care of him/herself. However, with low income, career and daily life requirements as well as conventional habits, regular practice could be difficult to implement.